RH opens first Oklahoma Design Gallery in OKC

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OKLAHOMA CITY — Luxury home furnishings retailer RH will open its first Design Gallery in Oklahoma on Friday with a grand opening ceremony for RH Oklahoma City, The Gallery at OAK, marking the brand’s entry into a new market as it continues expanding its experiential retail concept.

The 11 a.m. ceremony will introduce Oklahoma City shoppers to RH’s signature blend of high-end furniture collections, curated art and artifacts, and upscale dining, all housed within a custom-designed contemporary structure at 2110 Northwest Expressway.

“As the first Design Gallery in the region, RH at OAK introduces a novel design, hospitality and retail experience that is unlike anything we have seen in our market,” said Ryan McNeill, founder of Veritas Development. “Years ago, we knew Oklahoma City was ready for RH. We are honored for it to come to life as part of OAK’s mixed-use community.”

RH CEO and Chairman Gary Friedman said the company saw the OAK as an example of next-generation mixed-use outdoor development that is reflective of how customers want to shop and spend their time. He added that RH saw an opportunity to anchor the retail development with a three-story, first-of-its-kind new Design Gallery with a rooftop restaurant facing the central courtyard.

“Besides having the best basketball team in the world, Oklahoma City is also the 42nd largest metropolitan market in the country, and we’ve had recent success opening new Design Galleries in Raleigh and Jacksonville, which are a similar size,” he said.

“Additionally, RH Oklahoma City, The Gallery at OAK will have 45,000 sq ft of indoor and outdoor selling space, presenting the most inspiring collection of luxury furniture and home furnishings in the market, more than seven times larger than our Tulsa store.”

The Oklahoma City location represents RH’s strategy to revolutionize physical retail by integrating luxury home furnishings from its Interiors, Modern and Outdoor collections with rare art, antiques and artifacts. The multi-level gallery features the brand’s first artisanal brick facade in a custom parchment-cream palette, complemented by glass-and-bronze French doors opening onto landscaped garden courtyards and terraces.

The centerpiece of the new location is the RH Rooftop Restaurant, accessible via a grand double staircase. The restaurant features an open kitchen clad in natural Taj Mahal stone, flanked by cascading water walls and set within a year-round, skylit garden environment. The space includes a dramatic atrium with chandeliers, heritage olive trees and a central fountain.

Extending the indoor dining experience, the restaurant opens onto a landscaped Rooftop Park influenced by classical European gardens. The outdoor space includes intimate RH Outdoor lounge areas defined by London plane trees, shade canopies and boxwood landscaping.

The second level houses the RH Interior Design Atelier, offering design services through a private presentation room with advanced technology, design libraries featuring textiles, furniture and lighting options, and an RH Rugs showroom with exclusive collections.

Visitors enter the main gallery through a 27-foot threshold into the Great Room, featuring floor-to-ceiling columns and natural light from a three-story skylight. Barrel-vaulted passageways lead to classically arranged rooms displaying RH Collections integrated with unique antiques and artifacts.

“This is not just a transformative moment for OAK; it’s a landmark event for all of Oklahoma City,” said McNeill. “Gary and his team have provided unrivaled leadership in the retail space, putting RH at the forefront of innovation while prioritizing human interactions over customer transactions.”

While most retail stores are archaic, windowless boxes that lack any sense of humanity, Friedman said, RH specializes in a fresh look and natural environment.

“We build inspiring spaces that blur the lines between residential and retail, indoors and outdoors, home and hospitality,” he said. “Spaces with garden courtyard and rooftop parks.  Spaces with restaurants, wine and barista bars. Spaces that activate all of the senses, and spaces that can’t be replicated online. The response we hear the most from customers when they shop our Galleries is, ‘I want to live here.’”

The grand opening ceremony will include remarks from Amy Wallace, RH senior vice president of galleries; Tammy Fate, director of retail development for the Greater Oklahoma City Chamber; and McNeill.

RH Oklahoma City will operate Monday through Thursday from 10 a.m. to 8 p.m., Friday and Saturday from 10 a.m. to 9 p.m., and Sunday from 10 a.m. to 8 p.m. The Rooftop Restaurant will serve lunch and dinner Monday through Friday, with extended weekend hours including brunch service on Saturday and Sunday.

RH, which trades on the New York Stock Exchange under the symbol RH, describes itself as a curator of design, taste and style in the luxury lifestyle market. The company operates retail galleries nationwide and sells through sourcebooks and online platforms, including RH.com and its specialized sites for contemporary, modern, baby, teen and Waterworks collections.

The Oklahoma City opening continues RH’s expansion of its gallery concept, which combines retail with hospitality and design services to create destination shopping experiences in major metropolitan markets across the United States.